Reputation Management
In the current media landscape both journalists and anyone with the motivation can damage your reputation.
This is partly due to the competitive nature of business and the media’s tendency to focus on the negative.
Its your choice to control the narrative.
Silver Eye is specialized in positive reputation and risk management.
We create reputation management solutions.
Whether you are an individual or a corporate entity we cater to your every request.
This may involve altering negative material and monitoring threats to your reputation as they arise.
We use various strategies to counter risks.
In fact, we go further: we create the reputation you desire.
Our team of media and law experts establish positive reputations and counter threats.
We also consult external experts to help our clients control the narrative using methods from discreet social media campaigns to international defamation lawsuits.
ACTIONS
In addition to actions to eliminate existing threats we propose solutions for active reputation management.
This may include
the following:
daily monitoring of all social media and specified news outlets for all references to the client and their businesses to detect positive and negative exposure. The negative exposure can be countered while positive messages can be amplified.
the creation and management of social media identities to assist in the positive promotion of the client’s online reputation, including the building of follower bases and the generation of content.
the generation of positive stories and articles to be published in mainstream media or through expressly created vehicles.
the generation of blogs and media content using subject matter to dilute negative references to the client and to create diversionary flotsam.